Swatch Irony Chrono presents The Collection, three watches, energetic and colorful! Three new models are sporting this new collection with bright colors and cheerful.
Three different combinations: blue and fuchsia (Fuchsia Circle - YCN4007AG) red color in contrast with white (White Circle - YCR4000AG) and black combined with an intense red (Red Circle YCB4020AG). Al... Read More

These models, with a Swiss mechanism, are ideas for both boy and girls of all ages.
Models that stand out are the new Toy Story license, with two models called Flik Flak Toy Story FLN052 and Flik Flak Toy Story Buzz Lightyear FLS035. These watches are designed to make the learning of time a fu... Read More

SwitzerWatch.com welcomes two new collaborations, one with Italian designer Lorenzo Petrantoni and one with the famous French designer Fafi, that give rise to the new collection of Graphic Designers of Swatch watches.
Swatch has worked closely in the creation of five new models New Gent with acclaimed Italian designer Lorenzo Petrantoni. The five watches are characterized by a design made with a palette of only two colors (b... Read More

Swatch has collaborated with Japanese artist Hideaki Kawashima in two fantastic designed New Gent watches.
Swatch has collaborated with acclaimed Japanese artist Hideaki Kawashima, for the design of two New Gent Swatch from the Swatch Art & Fashion Collection; a distinctly feminine face and large slanting eyes w... Read More

We proudly present some of the watches and Swatch Bijoux that would make a great gift this festive season. These Swatch models are Christmas specials just for that someone special in your life.
What about the numbered limited edition Haute Couture Collection (YZS09)? With two very special watches, His Golden Present and Her Golden Present, created by Jakob Schlaepfer, this model is limited to 777 u... Read More

Swatch presents the new watches Swatch Touch 2011: intelligent urban style with coloured touch screen
The brand of Swiss design Swatch presents Swatch Touch 2011, a colourful and new collection of cutting edge chronometers with large LCD faces and touch screen instead of buttons. In relation to its style, S... Read More

The new collection from Swatch and Kidrobot will be available from September 1
Swatch has teamed up with Kidrobot, an art-driven toy and lifestyle brand, to create Kidrobot for Swatch, a collection of eight Gents, each accompanied by a complimentary Dunny. Dunny is Kidrobot’s iconic and h... Read More

Swatch has been working closely with leading international artists for more than 25 years.
Together, these artists and Swatch have created made ‘art for the wrist’ by combining avant-garde artistic creativity with advanced watchmaking technology. Today, Swatch is pleased to present new work by the no... Read More

Swatch has joined forces with GREMS to create Street Club, the Club watch
GREMS takes Swatch The Club to the streets Swatch has joined forces with GREMS to create Street Club, the Club watch for 2009/10 and the latest product of the Swatch + Art connection. Both Swatch and street... Read More

A brief look at the history of Swatch from 1970 until today.
The Amazing Adventures of the «Second Watch» In the late 1970s, when our story begins, a Swiss watch was a work of artful craftsmanship, a uniquely valuable timepiece meant to be cherished for a lifetime. ... Read More

Swatch has produced a James Bond Villain limited collection box.
Swatch has produced a James Bond Villain limited collection box that pays tribute to the 22 James Bond films emphasizing its villains. The collection is limited to 222 numbered units. The set contains not o... Read More

Like Bond himself True villains live on forever, remembered fondly by there fans- and now by Swatch.
Like Bond himself True villains live on forever, remembered fondly by there fans- and now by Swatch. Celebrating the legendary British secrets agents most memorial adversaries, the Swatch 007 Villains Colle... Read More

5-Petal Joy - Swatch Mother's Day Special opportunity to show your mother how much you appreciate their homemade meals and her infinite patience
Traditionally Mother’s Day is your opportunity to show your mother how much you appreciate those great homemade meals, her infinite patients and support, and her never doubting love. Well, what’s it to be? Some... Read More

HOLLY JOY - Swatch Christmas Special, limited edition watch
Green, red, and gold are the colors of Holly Joy the Swatch Christmas Special. Green for the colorful leaves of holly, red for the fruits of this plant which is the symbol of Christmas and gold for the splendor... Read More

How about a loving ‘Touch’ from Swatch? We are proud to present “Time for a Kiss”, a work of art in fantastic plastic.
Let this new and stylish Swatch Touch Game light the fires of your love life with six new ways to kiss, Swiss style, your partner. Animated figures, both men and women on the sphere and the plastic strap show y... Read More

Lustrous Bliss – A Diamond studded SKIN, following the example of the movie industry
Following the example of the movie industry Swatch has created “Lustrous Bliss” the continuation of the legendary Hollywood Dream. This time, the super-thin SKIN presents a gray graphite sphere adorned with a t... Read More